7 Cheap Ways To Get More Traffic To Your Web Site

by CB on Mar.01, 2010, under Marketing Your Business

Get bloggers to talk about you. Approach bloggers in your niche and ask if they’d be interested in writing about you and your company. This is like pitching a story idea to your local newspaper; make sure you have an angle that would appeal to the blogger’s audience. You could offer to write up the content for the blogger and to link back to the blog. Alternatively, you could buy reviews through SponsoredReviews.com.
Pay for pop-unders. Pop-unders, which you can get from VisitorBoost.com, can drive loads of traffic to your site for a very small investment. We’re talking like $50 for 10,000 users in the U.S. The drawback is that you can’t really target this traffic very well, so make sure you are directing visitors to a compelling landing page. Test it out with a small investment first to see if the traffic will result in additional leads or sales.
Distribute free press releases. Try OnlinePRNews.com or PRlog.org for free press release distribution.
Trade banners. Join a free banner trade program, such as WhamBanners.com. The trick here is that you need to have traffic to get traffic. If you have more than one site, show the banners on your high traffic site to get traffic for your low traffic site. This allows you to broaden your exposure beyond your existing site network.
Get active in online communities. Join online communities that are relevant to your business. Put your link in your signature block and start contributing useful and relevant insights to the conversation. Also try searching for questions relevant to your business niche in Yahoo! Questions, and put your link in the resource box.
Start tweeting. Twitter can drive traffic to your site if you are patient and respectful of the community etiquette. First, make sure your site link is in your profile. Then start tweeting daily and get proactive about following others. Search profiles and conversations to find people in your industry and follow them. Follow back those who follow you. Tweet free advice and quotes, and retweet interesting stuff published by others.
Try uber-targeted Facebook ads. With Facebook pay-per-click advertising, you can get super specific about who gets to see your ad. A more specific audience base means a higher cost-per-click, but it also means fewer clicks. In the end, you aren’t likely to end up paying very much–and what you do pay for should be some nice, prequalified leads.